Monday, 13 April 2015

8 Tips For Building The Perfect Playlist!

Along with access to 35+ Signature Music and Music Video Playlists for restaurants and bars, controlPLAY’s subscribers have the ability to create custom playlists tailored to their business needs. Our team of Music Experts have shared 8 tips they use to build the perfect playlist:



http://musicmachinery.com/2014/02/13/age-specific-listening/
1)  Understand your demographic – Age of guests, majority male or female, and location of your venue are a few factors to consider when doing this. The chart on the right was produced by a study that showed although people of different ages have different preferences, you can still find some similarities in artists they enjoy listening to! 

2) Time of day Build your playlists keeping in mind that some genres or energy levels of songs might not be appropriate at certain times. Your daytime playlists will most likely sound different from the ones you make for your late night crowd.

3) Mood/Atmosphere of the venue – Are you going for a laid back or high energy atmosphere? Is it Game Night or Date Night? Take these into consideration when building your perfect playlists!

4) What genre do your guests enjoy – This can be a huge factor if you have a themed venue (ex. country bar, hip-hop lounge, etc.).  Remember to keep it mixed up – "Taylor Swift again?!" You might love her, but too much of a good thing can spoil the party. Keep artist and song separation in mind, so that your guests are hearing a variety of their favourites.

5) What are the complementing genres – You never want to play JUST one genre. Even if majority of your clientele like a specific one, you will always have a few people that enjoy other genres of music, and the perfect playlist caters to everyone!

6) Create a wave of music with the use of BPM – Beats per Minute (BPM) is a unit typically used to measure tempo in music. Transition songs by staying within about 10-15 BPM, slowly working your way up and down by creating "waves" that bring the excitement up, and give guests a break (and a chance to hit the bar) at just the right times! Keep in mind your BPM levels will differentiate based on your type of venue and time of day.

7) Test it The last thing you need is a playlist malfunction in your crowded bar on Friday Night.

8) Make final adjustments and enjoy!



Click below for a free online demonstration of how to build your perfect custom playlist with controlPLAY!
 Free Online Demo!





Thursday, 9 April 2015

Modern Blues Music for Restaurants & Bars

BBQ Joints, Smokehouses, Taverns, Corner Bars, and Blues themed nights have never been better. We've created a great new Modern Blues music program for bars and restaurants. It features the best selection of songs this wonderful world has to offer. From the moment the blues came roaring out of the Mississippi Delta, no single genre has ever connected with such a wide audience, and managed to inspire generations to pick up a guitar to make their mark on the blues scene.

It started with the biggest names in blues and all the signature tracks from masters like Eric Clapton, Stevie Ray Vaughan, Joe Bonamassa and Derek Trucks, but that was only the beginning. We scoured every corner of the musical globe and left no stone unturned to find the perfect blend from the legends, and the best from the scenes and bands that up until now have been overlooked. We've got the artists that keep their blues traditional, combined with a new generation reinventing how the blues are played, and in some cases even the instruments it’s played on.

The end result is a playlist sure to please the blues lover. A great blend of tunes from the heavy blues rock hitters like Zeppelin, The Allman Brothers Band and Cream,  and artists keeping the music alive today like The Black Keys, Gary Clark Jr., and Kenny Wayne Shepherd. Not only are you guaranteed to hear the bands you love, but to also find some new favorites. Track for track, pound for pound, controlPLAY’s Blues playlists give you artists that know how to make a guitar solo sing, bass line shuffle and lyrics that’ll hook you every time.


Check it out, you’re going to love controlPLAY’s Modern Blues! 


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After spending countless years playing in bands and working in radio programming, Chris was excited to join a company that truly believes in the importance of music and entertainment across  a variety of venues. He splits his time at controlPLAY filling subscriber’s requests, adding to controlPLAY’s extensive back catalogue of music and videos, and helping build numerous signature playlists  from Modern Blues through Italian Pop and the best of the Psychedelic era.