Wednesday, 12 April 2017

Four Easy Ways to Increase your Bar or Restaurant’s Revenue this Spring



Spring fever is upon us, and there’s no better time to examine your bar or restaurant’s music and entertainment strategy. 

In fact, spring is one of the most profitable times of the year for sports pubs, taverns, bars and restaurants, and there are several reasons why. Check out these four opportunities to boost your revenue, along with the resources to help you make this season your best yet: 

1. Tourism
Springtime kicks off the tourism season. If your bar or restaurant is close to hotels, or in a location that welcomes tourists, you’re in a great position to bump-up your springtime sales.  
Give your bar or restaurant an edge over the competition by building a buzz through hosting a theme night. You can find everything you need to know to easily execute a successful theme night in this free step-by-step guide.
2. Sports, Sports, Sports
From season openers to playoffs, spring is a golden time for sports bars to hit a revenue home-run. It’s easier than you think; boosting your game-day profits can be as simple as tweaking your music and in-house signage to encourage sport-lovers to stick around after the game. Here’s how. 
3. Mother’s Day and Father’s Day
It’s no surprise that Mother’s Day is the #1 most profitable day of the year for restaurants, with Father’s Day coming in at #3. Establishing the right atmosphere is crucial to your bottom line success and making the most of these potentially lucrative holidays.  
Did you know that your music has the power to increase your sales, guide customers’ menu choices, control wait times and build brand loyalty? Building an effective playlist is both a science and an art—and it can be time-consuming. So that’s why we’ve done the work for you; controlPLAY’s music mixology team can help you curate the perfect playlist for any audience or occasion. Check out some of our exclusive signature programs here. 
4. Easter
Believe it or not, the Easter weekend is the 5th most profitable time of year for restaurants. Be it for brunch or bevvies, your digital signage and infotainment can help your establishment offer something extra to delight your guests while promoting your specials or events.  
In fact, when used as part of your regular communication strategy, digital signage can significantly increase your monthly revenue. It doesn’t have to be complicated or a lot of extra work; check out this guide to leveraging digital signage to boost your sales. 

Questions? We’d love to hear from you. Contact the controlPLAY team at info@controlplay.com for more information about how your background music and digital signage can boost your bar or restaurant’s revenue by $1000/month.

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